Every Business Needs a Bitcoin Strategy


There was a time when businesses were asking, “Do we really need a website?” Today, we laugh at that question because having a website isn’t a luxury. It’s basic infrastructure for a business.
Now, in 2025, a new question is emerging: “Do we really need a Bitcoin strategy?” Some still laugh at this question, but it will one day become basic infrastructure for businesses.
Just like before, the businesses that understand this early, the ones that learn, adapt, and lead, will be the ones that gain a competitive advantage.
One day soon, the idea of running a business without a Bitcoin strategy will seem as strange as running a business without a website.
Companies of all sizes are the backbone of the UK economy, but small and medium-sized enterprises make up 99% of the business population and employ 60% of the workforce.
They’re under pressure. Inflation, political instability, and monetary mismanagement are eating away at the foundations of UK businesses.
We’re seeing record levels of voluntary strike-offs and a growing exodus of entrepreneurs leaving the country.
That’s not a trend we want to accept; it’s one we want to help reverse. We want to see the people of the UK turn this around, and we believe Bitcoin is the tool to do this.
1. Be that leading voice for Bitcoin in the UK through media and events
2. Help UK companies build Bitcoin strategies that protect their future and give them an edge. Real change happens when businesses lead the way, and we believe every business needs a Bitcoin strategy.
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Jordan Walker (@JayW132)
Founder @ Bitcoin Collective
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